Founder of Positive Impact Design Studio Shares Her Journey Into the Creative Design World for Climate Tech

Taking on a career in design entrepreneurship is akin to navigating a complex maze, with emotional and strategic challenges at every turn. In our latest episode, we have the privilege of exploring this intricate journey with a courageous  founder, Lucie Le Liard, who shares her authentic experiences. From battling impostor syndrome to embracing ethical design, her story is one of relentless determination.

Lucie's initial foray into the world of design was marked by self-doubt and the looming fear of exposure due to a perceived lack of experience. Despite these fears, a leap of faith and a resignation from a secure job marked the beginning of a remarkable entrepreneurial journey. She talks on the importance of management respect, learning, and trust in fostering personal growth, as well as the ethical dilemmas designers face when their creations inadvertently fuel rampant consumerism.

The power of mentorship and community in shaping a designer's career is also key. Lucie recounts the profound impact her mentors had, not only in guiding her steps in design but also in navigating the nuances of company culture. Emotional intelligence and the ability to foster positive workplace dynamics emerge as crucial elements for professional development. Moreover, the alignment of personal values with client selection is emphasized as a vital aspect of a sustainable and fulfilling career in design.

She discusses the highs and lows of running a business, the harsh reality of financial instability, and the importance of strategic change. A humbling return to employment, offers valuable insights into maintaining an 'intrapreneurial' mindset within a company, thus providing a unique perspective on career growth.

We address the challenges faced by early-stage entrepreneurs, reflecting on the lessons learned during the founding stages of a company, emphasizing on the importance of being economical and the role of branding in a startup's success. This discussion highlights the delicate balance between hard work, kindness, and self-care, a reminder of the toll that stress can take on one's health and professional relationships.

The intricacies of a designer's career, confronting challenges, and the pursuit of meaningful work are woven into this episode. It is an inspiring session that not only celebrates the non-linear nature of career paths but also imparts wisdom on taking strategic steps for personal and professional development.

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